Frequently Asked Questions

1. Important Questions on Video Production

Q: In today’s competitive market, how can strategic video production truly strengthen my brand and drive business growth?


A: Video is one of the most engaging formats for audiences: consumer would rather learn about a product/ service via video than text. By partnering with SBN Media, you get:

  • A narrative-driven approach: stories that captivate, not just “talking heads”.

  • Platform-optimized content: vertical shorts for social media, mid-roll ads for YouTube, and cinematic corporate films.

  • Data-driven results: measurable KPIs (view counts, click-through rates, conversion metrics).

When your video relates with viewers, it increases brand recall, builds trust, and ultimately translates into higher engagement and leads.

Q: What type of video is most effective for an upcoming product launch or demonstrating a complex service?


A: For a product launch or a service that involves technical details, we recommend:

  1. Explainer Video (2–3 minutes) with 3D Animation:

    • Ideal for visualizing complex features, showing exploded-view animations, and interactive icons.

  2. Corporate Product Launch Video (1–2 minutes):

    • Combines live-action footage (e.g., product in use, customer testimonials) with motion graphics.

  3. Demo Reel or Walkthrough Video (3–5 minutes):

    • On-screen talent provides a step-by-step walkthrough, supported by close-up shots and animated callouts.

3D Animation is especially effective for prototypes or abstract concepts that are difficult to film in reality. It helps viewers grasp functionality quickly and generates “wow” moments.

Q: What is “Virtual Production” and how can it benefit my video project, especially in terms of creativity and efficiency?


A: Virtual Production uses real-time game-engine rendering and LED volumes to create immersive environments on set. Key benefits include:

  • Creative Control: Directors see the final background or VFX in real time, allowing for in-camera VFX.

  • Cost Savings: Reduces location travel expenses and allows multiple virtual sets in one studio.

  • Speed: Real-time previsualization means fewer reshoots—visuals are finalized during shooting.

  • Flexibility: Weather, time of day, and fantastical environments are handled virtually, giving you virtually unlimited creative options.

Contact SBN Media to discuss their specific virtual production facilities (e.g., LED-volume stage, motion-capture rig).

Q: How can drone cinematography add a unique perspective and higher production value to my video content?


A: SBN Media’s Drone Cinematography service delivers:

  • Aerial Establishing Shots: Show entire campuses, industrial complexes, or event locations to set context.

  • Dynamic Movement: Smooth sweeping shots that glide over or around subjects, creating cinematic flair.

  • Unique Angles: Overhead or top-down views rarely achievable with ground cameras.

  • High Production Value: Aerial footage stands out on social feeds and in presentations, reinforcing a premium brand image.

Whether it’s a real-estate promo, corporate campus overview, or sports event, drone shots add a “cinematic hook” that immediately captures viewer attention, we can take care of everything.

Q: With the rise of hybrid events, how can professional live streaming services help my organization connect with a remote audience effectively?


A: SBN Media’s Live Streaming solution includes:

  1. Multi-Camera Setup (up to 4 cameras): professional coverage of speaker panels, audience reaction, and B-roll.

  2. High-Quality Encoding & Bandwidth Management: reduces buffering and ensures 1080p (or higher) output.

  3. On-Graphics & Lower Thirds: branding, speaker names, and real-time overlays.

  4. Interactive Tools: live polls, Q&A moderation, and integrated chat.

By combining studio-grade audio (lapel mics, boom mics) with professional lighting and cameras, SBN Media ensures that your hybrid event feels just as polished for remote attendees as it does for in-person guests.

Q: We need more than just talking heads; how can video tell a compelling story about our brand or mission?


A: SBN Media’s expertise in narrative storytelling shines through in:

  • Documentary-Style Corporate Films: Reveal the “why” behind your brand—interviews with founders, employees, and customers.

  • Cinematic Brand Stories: Use scripted scenes, location shoots, and professional actors/voice-overs to evoke emotion.

  • Customer Testimonials with Context: Combine interview clips with b-roll of real-world usage, intercut with animated stats.

  • Behind-the-Scenes (BTS) Features: Show candid moments, your team at work, or R&D labs—humanizing the brand.

Rather than relying solely on on-screen narration, we craft a three-act structure—setup, conflict (challenge), and resolution — to keep viewers engaged from start to finish.

Q: What are the key considerations for producing effective short-form commercial advertisements for platforms like social media or YouTube?


A: For short-form ads (6–60 seconds), SBN Media focuses on:

  1. Strong Visual Hook (First 3 Seconds)

    • Use dramatic B-roll, bold text overlays, or a quick teaser of your main benefit.

  2. Concise, Impactful Messaging

    • Clearly state your value proposition within 15–30 seconds. Avoid long intros.

  3. Platform-Specific Formatting

    • Square (1:1) for Instagram/LinkedIn feed, Vertical (9:16) for Stories/Reels, Horizontal (16:9) for YouTube.

  4. Clear Call-to-Action (CTA)

    • “Shop Now,” “Learn More,” or “Sign Up Today” — displayed both visually and via VO.

  5. Subtitles & Captions

    • Over 85% of social media users watch videos on mute; provide on-screen text so your message still comes across.

By tailoring each ad’s pacing, aspect ratio, and CTA to the platform, we ensure maximum engagement and conversion potential.

Q: How can professional event coverage capture the essence of our corporate event, conference, or special occasion for long-term use?


A: SBN Media’s Event Coverage team delivers:

  • On-Site Coordination: Liaison with event planners for schedule, special moments, and VIP coverage.

  • Multi-Camera Shoots: Capturing keynote speakers, panel discussions, audience reactions, and cutaway b-roll.

  • Highlight Reels: 1–3-minute montages that showcase key moments—ideal for social media teasers.

  • Full-Length Assemblies: Complete recordings of sessions for internal archives or post-event streaming.

  • Speaker Interviews & Testimonials: Quick “vox pop” interviews with attendees, sponsors, or organizers.

These assets can be repurposed for post-event marketing campaigns, sales decks, annual reports, or on your company intranet.

2. General Services & Scope

Q: What kind of video production services does SBN Media offer?


A: SBN Media is a full-service video production company specializing in:

  • Film Production (including short films, documentaries, branded films)

  • Corporate Videos (brand stories, internal communication, training)

  • Commercial Advertisements (TV/online spots, product promos)

  • Music Videos (artist-centric visual stories)

  • Event Coverage (conferences, launches, weddings, concerts)

  • 3D Animation & Motion Graphics (product visualizations, explainer videos)

  • Virtual Production & LED-Volume Shoots

  • Drone Cinematography (aerial footage for cinematic impact)

  • Live Streaming (webinars, hybrid events, conferences)

  • Post-Production Services (editing, VFX, color grading, sound design)

We manage projects from concept development through pre-production, shooting, post-production, and final delivery.

Q: Does SBN Media provide end-to-end video production solutions, or do I need to coordinate different parts of the process myself?


A: SBN Media positions itself as your “production partner” and offers true end-to-end solutions. From initial concept and scriptwriting to on-site filming, post-production (editing, VFX, sound design), and final delivery, SBN Media coordinates every stage. You do not need to hire separate vendors — our team handles everything and keeps you informed at each milestone.

Q: What makes SBN Media different from other production companies?
A: Several factors set SBN Media apart:

  1. Comprehensive Approach

    • Single-point coordination for every phase: conceptualization → shooting → post-production → delivery.

  2. Experienced Team

    • Producers, Directors, Cinematographers, Editors, VFX Artists, Colorists, Sound Designers—all under one roof.

  3. State-of-the-Art Technology

    • Virtual production (real-time LED volumes), high-end cinema cameras (RED, ARRI), drone cinematography, 3D-animation pipelines.

  4. Storytelling Focus

    • Every video is crafted to engage on an emotional level—whether it’s a corporate profile or a branded film—ensuring that your message resonates.

  5. Custom Solutions & Scalability

    • From single-camera shoots to multi-cam live streams, SBN Media adapts to your budget and creative vision.

3. Specific Production Types

Q: How is corporate video different from general videos, and does SBN Media specialize in it?


A: Corporate videos are strategically crafted to meet business objectives such as:

  • Brand Building

  • Internal Communication (training, onboarding)

  • Investor/Stakeholder Updates

  • Product Showcasing

  • Client Testimonials

These require a professional tone, focused messaging, and a clear call to action. SBN Media has extensive experience in Corporate Video Production, tailoring each project to your target audience and objectives.

Q: Can SBN Media help with producing a corporate video for my business?


A: Absolutely. Corporate Video Production is one of SBN Media’s core services. We will:

  1. Discuss your goals (brand awareness, training, investor relations, etc.)

  2. Develop a script and storyboard aligned with your messaging

  3. Handle on-site filming (interviews, B-roll, product demos)

  4. Perform professional post-production (editing, graphics, sound)

  5. Deliver a polished corporate video ready for internal/external distribution

Q: I’m looking to produce a commercial or advertisement. Is this something SBN Media specializes in?


A: Yes. Commercial Ad Production is one of our key offerings. Our team creates high-impact, memorable ads—whether for television, digital platforms, or social media—by focusing on concise storytelling, strong visual hooks, and brand recall.

Q: Does SBN Media produce music videos for artists?


A: Yes. SBN Media’s Music Video Production service covers:

  • Creative concept development (visual theme, narrative)

  • Location scouting, talent coordination, and choreography (if needed)

  • On-set direction and cinematography

  • Editing, color grading, and motion graphics

We work closely with artists to translate musical vision into compelling visuals.

Q: Can SBN Media cover my event or create a highlight video?


A: Yes. Our Event Coverage team is fully equipped to:

  • Capture keynote sessions, panel discussions, and performances

  • Shoot crowd reactions, B-roll of the venue, behind-the-scenes footage

  • Edit and assemble highlight reels, teasers, or full-length event videos

Whether it’s a corporate conference, product launch, wedding, or festival, we ensure high-quality coverage.

Q: Do you offer services for feature film production?
A: While SBN Media’s core focus is on corporate, branded, and digital content, we can support larger film projects through:

  • Film Production (short films, documentaries, web series)

  • Production Management (coordination of crew, equipment, and schedules)

  • Line-Production Services (local resources, permits, budgeting)

If you have a feature-length script, we can collaborate with you to assemble a full production team and manage logistics.

4. Production Process & Post-Production Value

Q: Why is hiring a full-service production company, like SBN Media, beneficial for managing complex video projects from start to finish?


A: The advantages include:

  1. Simplified Coordination

    • One point of contact (Producer) manages pre-production, shoot, post-production, and distribution logistics.

  2. Consistent Quality

    • Every team member (writer, DP, editor, VFX artist, sound designer) works under a unified vision and shared technology stack.

  3. Cost Efficiency

    • Bundling services in-house reduces markups and mitigates miscommunication between separate vendors.

  4. Creative Continuity

    • The same creative team stays with the project from script to final color grade, ensuring that the original intent remains intact.

  5. Faster Turnaround

    • In-house workflows (e.g., direct network editing, integrated VFX pipeline) allow for quicker revisions compared to outsourcing parts of post-production.

Overall, your focus remains on core business goals while we handle every technical and creative detail.

Q: What role does professional post-production, including visual effects (VFX) and sound design, play in making a video truly stand out?


A: Professional post-production is what transforms raw footage into a polished final product:

  • Editing

    • Shapes the narrative flow, paces the story, and determines the emotional beats.

  • Color Grading

    • Creates a consistent look and mood—whether it’s cinematic teal-orange, moody desaturation, or vibrant corporate palettes.

  • VFX & Motion Graphics

    • Can range from simple animated lower thirds to advanced compositing (green-screen keying, CGI integration).

  • Sound Design & Mixing

    • Layering ambient sound, music cues, sound effects, and voice-overs to build an immersive audio landscape.

  • Audio Cleanup

    • Removes background noise, equalizes dialogue, and ensures consistent volume levels across all platforms.

Without these elements, even well-shot footage can feel flat. Professional post-production adds polish, emotional resonance, and a level of refinement that viewers expect in recent times.

5. Project Timelines & Pricing

Typical Corporate Video Timeline

Time estimates below assume a standard revision cycle (1 round of client feedback for draft edits, plus 1 final round). Actual timelines may vary based on shoot logistics, location permissions, and scope changes.

“No on-site shoot” assumes you supply raw footage/images or using stock content with commercial licensing.

“With on-site shoot” includes location filming, talent coordination, and drone coverage (if requested).

Video Production Packages & Pricing

All prices are indicative. For custom requirements — multi-location shoots, celebrity talent, complex VFX — please request a detailed quote.

For custom durations, multilingual projects, or additional deliverables (e.g., social-media cutdowns, 10-second teasers), reach out to request a tailored quote.

6. Location & Contact

Q: Where is SBN Media located?
A: SBN Media’s main office is located in Mumbai, India.

Address (Mumbai Office):
402,Palm Island 9,

Goregaon (E)

Mumbai, Maharashtra, India - 400065

Q: How can I get in touch with SBN Media to discuss a project or get a custom quote?
A: You can reach out via any of the following channels:

The Mumbai office is open Monday – Saturday, 9 AM – 6 PM IST.

If you have any other questions not covered above, please feel free to reach out to info@sbnmedia.in or book a slot via our Calendly link.